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�rvxWr����v���w�[�Q;��?��$���MD�7H}��@$�b�G���=����9���b�t2}�X:��_��H=f���ӈdڤe���A����~ȷ������G���������$�v0��ƃ4�����=!B$��NQ�:y���̆�CB�l���9�P�-i3m��'*�8#�:g�F���m ���6�Sjak����c��r^�s�a�@����?�Ǣh0'�����*�.�q�Y�>��WjZ���PM�g�XC�j&G�w`�j��3U`�����!��su:�s��ʌ�9=c�8G���86F��pԖ���Ρ4���O�N� << /Length 5 0 R /Filter /FlateDecode >> THE PROBLEM | PillCam COLON received FDA approval for a new indication. All rights reserved. cp]!��>���&�ł+��e�uC}KЪ>z ��uւIJk���Х�W���ʢ����髋�N��i��]��rs�fp$i���E�K���17���}ta�74��Qg~+�祹�/�=����/,�
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2�� \�p�x[ېl2�w0�,��´���h)\B�>�H�q? PillCam SB is the most widely used, patient-friendly tool for directly visualizing the small bowel to detect and monitor abnormalities. Copyright 1987-2019 Norton Agency. %PDF-1.3 The PillCam sensor belt will be applied to your abdomen over your shirt. SISTEMA PILLCAM™ SB - USOS E BENEFÍCIOS ... Director of Medcal Affaries Medtronic MITG | GHI. stream • You will wear the belt for eight (8) hours and will need to return to office to have the belt removed by staff by 4:30 p.m. • You will be able to drink clear liquids two (2) hours after swallowing the capsule and have a ����Йrk�$�?��2�5�(I;�10%�x�5�P�. Norton created an interactive 2-D replica of the PillCam COLON capsule, complete with product benefits and information on the new clinical indication. �%�� �����$_*m����'7���o^�B���A��%���Gг6=Ow��EL� �B�l��P�h{
������>��w�_�B�Ђ��QY7���n �lI����$ϊ|�s�,&��h�9;ɲ' 3l��賓�����H0c'n5`e3o�)�;YY��@$˒����'��*�u�2V}�;�B ����G�[=�)0���I!`��V
��E֘�_Px\�7�c;�G�܈��-|������'��Q��.��$�,��lz�ɘ]#&y��Ea�����E�nL���W������W�%X��N��. Capsule endoscopy camera. It was a great opportunity for Medtronic, but very few healthcare professionals were aware of the new use for this diagnostic solution. It was a great opportunity for Medtronic, but very few healthcare professionals were aware of … 4 0 obj WE EXCEEDED CLIENT EXPECTATIONS FOR BOTH WEBSITE TRAFFIC AND SALESTHROUGH THE NEXT QUARTER. The capsule contains lights to illuminate your digestive system, a camera to take images and an antenna that sends those images to a recorder you wear on a belt. /-9�F�!`�h���H4/\�
�)G.��t��u�X����)�T�\e����ؕM����G�66�����_����CY�>�3h�3� {�\o�|��"�Ϡ٦t���р�I� Observação aos pacientes: Todos os dispositivos mostrados aqui são produtos de prescrição e devem ser obtidos de um profissional ou médico licenciado. ANNOUNCING A NEW USE FOR A FAMILIAR PRODUCT. Os pacientes não podem adquirir diretamente da Medtronic. In our experience, healthcare professionals still love print – maybe more so than any other audience. We also created a product website, complementing the dynamic print piece with a digital presence. THE PROBLEM | PillCam COLON received FDA approval for a new indication. "�K` �h�!�������7ׯ��_������Տ�˔=Mt� �)48�{��g7HV�dk�R�CV�P�.GƃDC��Um�%٬��E�t{��z�x^H�U+��l�t&�*`aC�ÿ�ї����u�sy�s�@��K�A x��>�n�_��3�Y��Y[!�k������|,�6+dG� �M
�I���} The best way to reach physicians and hospital administrators is to know their preferred medium and to meet them where they already spend their time. We distributed the print piece at GI DiseaseWeek, where we knew we would reach ourtarget. The PillCam TM Crohn’s system is the only product that visualizes the small bowel and colonic mucosa directly and noninvasively — with one procedure. %��������� Following these efforts. :� That may mean greater clinical and economic efficiency for … ����rS�M�uaFvU[$W��O/Ӷ5}���Yz��H������^��?�. ��{���������E;9�xk�i� ,�I���ْ0F[d>��|J�H/��W��˳�n*�Tj�'�Sx�I������,����-�v]E��.=Z��{�+x��"m���ի L�/�_�K����b'�2x����=8����e��m�eU�}����z�u��n0T�A��MH@7D�����[�N� Medtronic PillCam TM Crohn’s System Capsule Endoscopy. This procedure is the standard of care for small bowel evaluation, helping healthcare practitioners detect the presence of lesions and what may be the source of obscure GI bleeding, Crohn’s disease and iron deficiency anemia. }���H�^����� x�\ْݶ}�WP#��/�ʼn�IJb˱;�*?DyPF�؎��b���|fN��Ie��K4z�F�����e:dyQ�iզ�PeCW�iWwY=�E��:�. ���~�� During a capsule endoscopy procedure, you swallow a tiny camera that's about the size of a large vitamin pill.