And they remember the positive experience they had and choose to return. Next Avenue is public media’s first and only national journalism service for America’s booming older population. Playing the long game What can you do when you want to invest for the future, but are worried about buying shares? All Rights Reserved, This is a BETA experience. Why wait to pay for a phone in cash, when you can put it on your credit card? So if you are thinking of investing for the first time, it is essential that you spread your risk - a trick known as "diversification". (Look at the stir this middle-aged guy caused by sitting in on one course in positive psychology.). But in a mobile first world, loyalty is everything. Think about why you are saving and try to have a goal for the future, 10. 4. Recently, I was at a clothing swap party at my mom’s apartment. Another key issue when you are taking stock of your finances is to think about why you are buying into the stock market - and unless you really know what you are doing it shouldn't be in order to make a fast buck. 2. Don't invest money you can't afford to lose, 7. The saying playing the long game refers to active participation in achieving goals which may take some time. They like not feeling pressured into something they might not like a day or two later. By day, Keld is now the development officer for the Princeton AlumniCorps. What's the best example of the long game you've seen from a company? Help your customer have an amazing vacation, and they are yours for life. And they make me think about a related question — What will I do when I have more time? Customers recognize and resonate with generosity... , we make money from hotel bookings, but people love us for the content that brings them together, helps them find the adventures that are perfect for them, and keeps them current on what's going on locally. 2. 3. So what should you do if you want to save for the future, but you are worried about the stock market? As The New York Times reported, he chose “wisdom over youth.” Many of these veterans were still using their expertise and one — schools chancellor Carmen Farina, 70 — was persuaded to come out of retirement to accept her appointment. Among the things I brought was a hat that needed a piece of suede to repair it. Similarly, you can even watch some premium TV shows and movies, or listen to streaming music, at no cost. That's fine. Now 55, Keld is just at the beginning of new work adventures that may last as long as her 20-year corporate career. 5. Think about investments on a long-term basis, and don't try to make a fast buck, 8.

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